It has been written about Sai Baba:
“A serious and objective criticism of this person is necessary, since he represents one of the most clamorous fakes of this century (or rather, the most clamorous one).
A great number of people, both in India and in the West, consider Sri Sathya Sai Baba - as he is pompously named - to be the Avatar of the new Age, that is to say the Divine Incarnation of this century. He's described as having equal calibre to personages like the Buddha, Krishna and Jesus (a silly statement which already shows, by itself, a huge ignorance, since all these three Masters had their own different Initiation Lineage).”
“The humanitarian works, organized under the will of this individual, are the usual ones which could strike human emotions, and which shelter their executor from criticism. Whatever may happen, and whatever discordant opinion may be expressed, Sai Baba's supporters will always be able to say: "Thanks to him hospital and schools were built, he has helped so many people and he has given assistance and relief to many poor people in India. Could you deny that these works are full of love and kindness for the humanity?" Normally, any questioner endowed with logic is forced to shut up in front of such considerations; they represent a fact and not a theory. But how long will we keep on permitting that - through these beneficent works - the evil and falsehood remain hidden and are obscurely justified? An act can not and must not be judged from his effects, but investigated as to its motives. Human experience shows how plots can be hatched by anyone who wants to veil himself behind a positive appearance. Amid the daily rottenness and indifference seen on worldwide scale, it is enough to devote oneself to works of philanthropy to be quickly raised above any possible suspicion.”
“So we prompt readers to become better versed and sharp-minded so as to stop falling into the traps of kindness thrown in their faces, and begin to prevent (through their dissent) that that philanthropy is used as a psychological blackmail…”
”There's no doubt that beneficent works could be made for reasons which have nothing to do with Love and Compassion. Not only this, but to claim that an Avatar shows himself through such activities, which are so similar to those the human beings are used to, means nothing is understood about Divine Nature. If the Divine wants to eliminate the human suffering, would he really wait to take a physical body to change this state of things? The simplest human beings know nothing, and don't understand anything about the reasons for suffering (both physical and psychological). It's not by means of a higher magic that the human sorrow and miseries will be transcended on the planet, but through higher evolution.“
From an article in Italian ("Luce, Amore, Potere... Questa è la Via")
by Adea Edizioni of Milan 1993